ROLE:
Lead UX/UI Designer
TOOLS:
Figma
Adobe XD + Suite
Miro Board
TIMELINE:
1.5 Months
(April '22 - May '22)
MY COLLABORATORS:
1 UX Researcher
1 UI Designer
1 UX Design Intern
2 Developers
1 Product Manager
CORE RESPONSIBILTIES:
Competitor's Analysis, Persona, Ideation, Paper Prototyping, Information Architecture, Wireframing, Created a complete style guide, Hi-Fi Prototype
Project Brief
Pred is a unified platform with the goal to provide low-cost automated system for Integrated Care Management. The mission is to unify all stakeholders across the health ecosystem with a primary focus on interoperability, data consolidation and analytics.
Providing smart solutions to Hospitals, Diagnostic centers and Doctors along with the ability to securely plug into the larger eco-system reducing cost, time and carbon footprint for all interactions and transactions among key stakeholders of the healthcare ecosystem.
Problem Space
Inability of design teams to manage and collaborate efficiently amongst them can compromise of the quality of a design project.
01
The result of the pandemic is still evident as most companies have permanently adopted remote or hybrid work systems.
02
Multiple teams across different functions lead to an inability in organisations to manage efficiently.
03
Design companies comprise of several teams working across various inter - disciplinary creatives which can often lead to miscommunication
The Challenge
How can we help design teams manage tasks and collaborate efficiently to avoid compromising on the quality of a design project?
The Solution
The final product successfully combined Pred's business and customer goals to give delightful features. Overall it was characterized by:
Transparency
Customization
Time Saving
The Impact
In our pursuit of improving healthcare collaboration, we achieved the following impact metrics for the final shipped product:
92%
User Satisfaction
Rate
75%
Adoption Rate
14/15
Net Promoter Score
Design Process Timeline
April 11
April 15
April 21
April 26
April 29
Research
Design
Handover
to client
Discovery Week
This was a short research phase where we conducted a benchmarking study, persona creation, and suggested features depending on the clients design brief requirements. This helped us align our ideas with the stakholders goals early on in the design process. It also helped us narrow down our scope to specific problem spaces.
Competitor Research
Target Audience
Enterprise / large design agencies like Frog, Lollypop and Clay understand the importance of investing in a Project Management Software. The cross-disciplinary internal teams need to co-ordinate for tasks between UI, UX, Content, Motion, etc. It’s tough for the product managers to micro-manage/coordinate these tasks at every level.
Insights
What outsiders thought: Long and tedious processes for collaboration. Issues due to miscommunication
How we change the story: Integrated platform. Maximized collaboration. Strengthening teams by going beyond work.
Information Architecture
Familiarity with UX was adopted to create intuitive, functional journeys. This shortened the learning curve greatly. Calendar interactions, task, and chat interactions were tightly integrated together to ensure that the user would have unfettered access to all features of the product, all from one screen.
To view the complete IA, click here: https://xd.adobe.com/view/a186b886-8467-47a5-8d50-40856ea65c5a-f4d5/
Paper Prototyping
We sketched out our initial ideas on paper and created a physical paper prototype to conduct informal usability testing with our colleagues. We also presented these to the stakeholders to align our ideas with their business goals.
Built for designers, by designers
A Bird's eye view
‘Home/Overview’ is the main page. The UX was planned for easy reach of important flows. With multiple time zones, we enabled easy scheduling and planning for remote members. Progress tracking and task reminders were planned to act as motivation and progression drivers.
Instant and comprehensive chatting
We set out to create a chat that truly adds value. It is completely project-driven, with innovative features to reduce friction in communication between different teams. With the UX broken into 3 levels, the UI became adaptable and unique. Slash commands were also implemented to add core functionality while using social psychology frameworks to improve relationships.
A Function-first Taskboard
We aimed to mimic human behaviour using user psychology. UX familiarity was retained and drag and drop gestures were utilised to integrate calendars and Kanban boards. This enabled users to keep track of and schedule meetings and tasks. We predicted a few UX blocks and ensured warning/ alert states were designed for cases of double booking in calendars.
Your Hero: Meero!
Meero was designed to augment the UX. Being present in every aspect of the product, Meero also helps with updates to work tasks, reminders, meetings, and personal health updates. It smoothens the UX in chat, enabling the user to perform key tasks through commands without having to change flows. All through one smart mascot!
Takeaways & Reflection
This was my first industry project as a Product Designer. Working with multiple teams internal and external teams of designers, engineers, and stakeholders, I learned through collaboration....
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Aligning the goals of all associated teams is key. Business goals, user needs, pragmatic solutions, engineering possibilities, al need to be considered and balance dout to create that perfect product.
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Time management and resource allocation is most important but difficult to execute.
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All feedback is important. Keep taking suggestions from stakeholders, colleagues, and managers, then prioritize and implement necessary changes.
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Breaking it down into achievable deadlines and keep iterating the designs as it grows is the best solution.